Foot Locker partnered with FashionNova for an exclusive product launch available only at Foot Locker stores. To mark the launch during the holiday season, Tiny Beast created a one-of-a-kind event bringing a studio fashion photo shoot to life in-store. Qualifying purchases entitled customers to nails, hair, and makeup makeovers before being photographed on set by a professional photographer. The event was lit up by influencer appearances and an unmatched set by DJ Carisma.
Nike X Foot Locker
Discover Your Air
To bring Foot Locker’s Discover Your Air holiday commercial spot to life, Tiny Beast created a gingerbread house holiday pop-up experience at Foot Locker’s Hollywood and Highland flagship store. Qualifying purchasers received free coffee or hot chocolate, free gift wrapping service, and got to choose a prize ornament from the DYA pop-up tree, with the chance to select a gift card up to $100 in value.
Allusionist Picture House
2020 Brand Identity
Tiny Beast created a new brand identity for Allusionist Picture House, including logo, voice and website redesign. The update streamlines the logo to it's key typeface. Our designers looked at the construction of the letterforms of various wordmark, and made it more modern. The letters of the wordmark align as though made in one continuous gesture, emphasizing unity and connection.
Loca Pero Cute
Targeting a relevant and underserved Hispanic female consumer in Los Angeles, Tiny Beast partnered with local fashion apparel brand, Bella Doña, and Reebok to drive awareness, foot traffic, and sales to the DTLA Footaction location. With an integrated mix of targeted paid media, social media content, influencer messaging, experiential marketing, and purchase incentives, the project was an unprecedented success, and results were beyond expectation.
Day of the Dead
Footaction in Los Angeles wanted to create a unique promotional campaign around Dia de Los Muertos. Tiny Beast branded the experience with striking in-culture imagery, and provided an integrated marketing plan including print, social, and digital assets, content, and socially shareable event creative for notable brand lift and increased sales in the target market.